Sellpy – Second hand
On behalf of Sellpys, we created a digital campaign for social media. The work included developing the concept and producing three films together with an illustration style used in all parts of the campaign.
The campaign has a fairy tale theme, where we let animations take place in a somewhat shabby visual world. We follow three animated animals that help the viewer enchanted by Sellpy’s message: sustainability, unique finds & simplicity.
Credits: Sellpy – Out of this world second hand
Mattias Alfborger, Art Director: Sellpy
Philip Arvidson, Creative Director: Sellpy
Hanna Wärman, Project Manager: Sellpy
FIRST ASSISTENT PHOTOGRAPHER:
Sellpys videos as recorded and produced in Stockholm After we finished the recording and post production we started animating all the illustrations we made together with Linn Fritz. The animations are traditionally animated to create a warm and soft feeling,