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The story of GANT

Gant

The story of Gant began in 1907 with a boy named Bernard Gantmacher who dreamed of a better life and crossed the Atlantic in search of a new beginning. To celebrate their 70th anniversary we had the honor of creating this piece showing Bernard and his wife Rebeccas journey.

Gant is known as the brand that brought the button-down shirts to the masses and their success was built on unprecedented use of colors and fabric. They were also the ones that introduced the button tab and the locker loop to the back of its shirts.

Today they offers menswear, womenswear, children clothing and home products with over 550 stores all over the world.

Credits

Client

GANT

Production company

Brikk

Executive Producer

Sofia Bohman

Director

Johan Alenius / Brikk

Script

Johan Alenius

Illustration

Johan Alenius
Sonya Filimonova

Character Design

Johan Alenius
Sonya Filimonova

2D Animation Lead

Darya Skripka
Johan Alenius

3D Animation

Johan Alenius
Neil Verhavert

2D Animation

Johan Alenius
Darya Skripka
Sonya Filimonova
Philip Engström
Neil Verhavert
Philip Engström
Thinh Nguyen
Ola Angelman
Emil Börner
Sergey Krasin
Tyapkina Mariia
Alina Zubkova
Marina Patrakeeva

Compositing

Johan Alenius
Philip Engström

Sound Design

Joel Andersson

Music

Johan Liljedahl

Styleframes

Breakdowns

Gifs

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